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Smart Shipping Rule Automations for
Perishable Orders

Create automated rules for almost any shipping scenario. ShipFare lets you set conditions and actions that ensure every perishable order is packed, routed, and shipped exactly the way your cold-chain operation requires.

Active Rules7 Active
Zone 8+ → FedEx Priority
All frozen orders
Active
Friday cutoff → Hold until Monday
Prevents weekend failures
Active
Weather risk >70% → Upgrade
Auto-upgrades to overnight
Active
Temp > 85°F → Hold shipment
High temp destination guard
Active
Feature Breakdown

Automate Complex Perishable Shipping
Logic With Ease

ShipFare lets you automate the decisions that keep your perishable shipments accurate and consistent. Build rules that reflect how your operation works so your team can fulfill orders faster, with fewer mistakes and more confidence.

Build Rules for Any Cold-Chain Scenario

Set conditions based on temperature, product type, location, carrier service, weight, or customer selections. Create workflows that match how your operation actually runs.

Rule Builder5 Active
1
Block Ground When Hot
Active
IF
Temp at delivery > 85°F
AND
Product tag = Frozen
THEN
Hide FedEx GroundHide UPS Ground
2
Free Shipping Over $150
IF cart > $150 AND zone ≤ 4 → Free overnight
Active
3
Alaska & Hawaii Override
IF state = AK, HI → Only show 2-Day Air
Active
4
Weekend Hold for Perishables
IF ship day = Fri AND transit > 1 day → Hold until Mon
Active
5
Holiday Surcharge Buffer
IF date in holiday window → Add $3.00 buffer
Paused
Add New Rule
Rules evaluated in order · No code required

Trigger Automated Actions That Save Time

Automatically apply insulation requirements, select the correct carrier service, add ice packs, route orders to the right warehouse, or adjust delivery expectations.

Automation Log6 Actions Triggered
Order #SF-20548
8 × Frozen Lobster Tail → Phoenix, AZ · 102°F forecast
High Heat
Actions Applied
Insulation AppliedPackaging
EPS foam liner assigned — high heat protocol
Ice Packs AddedCold Chain
3× 24 oz gel packs — upgraded from 2× due to heat
Carrier SelectedCarrier
FedEx Priority Overnight — ground services blocked
Warehouse RoutedRouting
Routed to Dallas, TX facility — closest to destination
ETA AdjustedDelivery
Delivery window updated to morning — avoid afternoon heat
Customer NotifiedComms
Delivery expectations email sent with updated window
Time Saved on This Order
6 actions that would take ~12 min manually
12 min
saved
All actions triggered by your rules · Zero manual steps

Keep Every Shipment Consistent and Error-Free

Rules prevent costly mistakes in perishable shipping. Ensure the right decisions are made every time, regardless of order complexity or staff experience.

Pre-Ship ChecklistAll Clear
Order #SF-20551
6 × Frozen Crab Cakes + 2 × Chowder Kit → Boston, MA
Ready
Rule Validations
Correct carrier assigned
FedEx Priority
Insulation matches product type
EPS Foam
Gel packs sufficient for transit
2 × 24 oz
Weight within box limit
16.2 / 20 lbs
No weekend delivery risk
Arrives Thu
Weather within safe range
38°F at delivery
Error Caught Earlier Today
#SF-20549Blocked
Staff selected UPS Ground for frozen seafood shipping Friday → would arrive Monday
Auto-corrected to FedEx Priority Overnight — arrives Friday, safe transit window
This Month
100%
Rule Compliance
23
Errors Caught
$6.8k
Losses Prevented
Every order validated before shipping · Human error eliminated
Why It Matters

Popular Condition and
Action Combinations

Condition ("if this")

  • If weather at the destination is above 90 degrees
  • If the order contains frozen items
  • If shipping zone is outside your 1-day range
  • If the order weighs more than 20 pounds
  • If the customer selects priority shipping

Action ("then that")

  • Then automatically add insulation or extra ice packs
  • Then require overnight delivery
  • Then restrict certain carrier services
  • Then split the order into multiple boxes
  • Then select the fastest eligible service
Full Perishability Coverage on Every Plan

Make Ship Happen

Ship your perishables smarter than ever. Join hundreds of DTC brands that trust ShipFare.

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